Scholastic Summer challenge

Reading Rockets Kids Into Their Future (Pt.1: Kalimah Priforce)

August 18, 2011 by Amy Jussel 3 Comments

Aug. 18, 2011 Virtual show of hands, please... If it’s not on the "must read" summer reading list for back to school prep, how many kids cracked a classic this season? How ‘bout a kidlit self-picked selection? An online virtual book club? An augmented reality fairytale? A graphic novel? Meaningful manga? Um, a poolside magazine, status line or text message? While some … [Read more...]

Filed Under: Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: banned books, Careerspotting, Careerspotting 4 Kids, childrens reading resources, digital storytelling, donate books, edu tech, education, Jumpstart, Kabongo, Kalimah Priforce, kidlit, kids reading less, kids reading more, kids-media, NCBL, online reading, pleasure reading, Qykno, Read Across America, read for the fun of it, Read Kiddo Read, read the classics, Read.gov, reading, reading changes lives, reading for pleasure, reading games, Reading is Fundamental, reading resources, Room to Read, Scholastic Summer challenge, storytelling, summer reading, teen lit, Teen Read Week, The Good Men Project, Will Smith running and reading, YA books

Free Books For Kids From Shaping Youth’s Virtual Garage Sale!

July 6, 2009 by Amy Jussel 3 Comments

July 6, 2009 Back to wrap up healthGAMERS Part 3 soon, but today my teen begrudgingly started three hours of summer school---(don’t ask, don’t tell, it was her own ‘deal’ gone awry at 'College for Kids') so I took it upon myself to sort through her ‘giveaways’ of books she agreed to give up for our FREE BOOKS FOR KIDS post to encourage poolside reading, recycling, and to thank … [Read more...]

Filed Under: Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Shaping Youth Tagged With: book clubs, books for kids, Education World, Facebook Marketplace, fiction, free, free books, Free kids books, Girls Horse Club, healthGAMERS, Jumpstart, library, literacy, media-literacy, network for good, Oodle, Oodle classifieds, Read Across America, Read Kiddo Read, readergirlz, reading, Scholastic Summer challenge, sell for a cause, summer challenge, summer reading, YALSA, youth literature

SmartyCard’s Summer Challenge With Scholastic: Heads Up for Fall!

May 28, 2009 by Amy Jussel 18 Comments

May 28, 2009 I was just about to post an in-depth review and analysis of the merits and watch-worthy aspects of the new SmartyCard.com "learn and earn" kids' program for 3rd-6th graders, when I received this sidewinder about their brand new alliance with Scholastic’s Summer reading challenge. I know, I know, this news is supposed to be a GOOD thing from a "halo effect" mass … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: ad-creep, Advertising, anti-rewards, backdoor branding, Book Fairs, branding, brandwashing, Bratz, cause marketing, CCFC, childhood, Chris Carvalho, Club-Penguin, commercial free, commercialism, consumption, Dizzywood, education, elementary, Elf-Island, Gazillion, Goodwashing, Ignite Learning, itunes, Kids, kids-media, learn and earn, learning, LearnStar, Lego Universe, MMORPG, motivation, non-book products, nonprofit-cause-marketing, parenting, quizzes, Raising Digital Kids, rewards, Save the Children, Scholastic, Scholastic Summer challenge, schools, Shape Up Scholastic, SmartyCard, summer slide, teachers, TechMama, Trojan Horse, Virtual-Worlds, Webkinz