schools

Obama’s Speech to Kids: Controversy or Common Sense?

September 8, 2009 by Amy Jussel 2 Comments

Sept. 8, 2009 As a nonpartisan, nonprofit, non-religious based entity, I’m having a hard time seeing the logic of pulling kids out of school to avoid a Presidential speech about kids staying in school in protest to the potential for “liberal propaganda and socialist thinking.” Wouldn’t a media literacy lesson using a living lab of live chat be a better EducationWeek-forum … [Read more...]

Filed Under: Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: 10-year old opinion, accountability, Amy-Jussel, anti-racist parent, CAP News, Carmen VanKerckhove, Cosby, education, Father of the Nation, giveupitis, GottaLaff, iReport, Kids, Obama, parenting, partisan, Political Carnival, Politics, President, President Obama, President's Speech, Presidential speech to kids, Racialicious, responsibility, schools, Sheeple, socialist, spoof site, stay in school, Students, Teacher in Chief, teachers, text of Obama's speech, Twitter, UGC, White House

One Teen’s View on Going Green: Use Eco as an Equalizer

August 27, 2009 by Amy Jussel 14 Comments

August 27, 2009 One of my Title I school students said, "We recycle in my house...it's called hand-me-downs." Hmn. Since then, I've been attuned to the "green is for those who HAVE green" eco-mindset and kept track of echoes in our cross-cultural moshpit of a neighborhood. In part two of our Teens Turning Green piece, I’d asked Shaping Youth 16-year old writing intern … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Counter-marketing, EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: 350.org, activism, Amy-Jussel, Celebs Gone Good, children, Cool the earth, Crunchy, dirty 30, Do Something, EARTH, Earth Hour, eco, Eco labeling, Eco-Childs-Play, ecorazzi, Elf-Island, EnviroMedia, Environment, Forest Ethics, future, green, Green-Teens, greenwashing, Habbo Greenpeace survey, Habitat Heroes, health, How to Turn Your Parents Green, Inconvenient Truth, Jenn Savedge, LiveEarth, Marin, marketing hope, media-literacy, MySpace Our Planet, natural cosmetics, Naturalist, nature, NCLI Act, Noelle, planet, polar bears, Project Green Dorm, Project Green Prom, safe cosmetics, schools, Sins of Greenwashing, Sondra Clark, stewardship, Students, Sustainability, teen, teens, Teens Turning Green, TerraChoice, The Green Book, TTG, youth

SmartyCard’s Summer Challenge With Scholastic: Heads Up for Fall!

May 28, 2009 by Amy Jussel 18 Comments

May 28, 2009 I was just about to post an in-depth review and analysis of the merits and watch-worthy aspects of the new SmartyCard.com "learn and earn" kids' program for 3rd-6th graders, when I received this sidewinder about their brand new alliance with Scholastic’s Summer reading challenge. I know, I know, this news is supposed to be a GOOD thing from a "halo effect" mass … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: ad-creep, Advertising, anti-rewards, backdoor branding, Book Fairs, branding, brandwashing, Bratz, cause marketing, CCFC, childhood, Chris Carvalho, Club-Penguin, commercial free, commercialism, consumption, Dizzywood, education, elementary, Elf-Island, Gazillion, Goodwashing, Ignite Learning, itunes, Kids, kids-media, learn and earn, learning, LearnStar, Lego Universe, MMORPG, motivation, non-book products, nonprofit-cause-marketing, parenting, quizzes, Raising Digital Kids, rewards, Save the Children, Scholastic, Scholastic Summer challenge, schools, Shape Up Scholastic, SmartyCard, summer slide, teachers, TechMama, Trojan Horse, Virtual-Worlds, Webkinz

Consider This: Virtual Worlds In Institutional Settings

May 7, 2009 by Amy Jussel 2 Comments

May 7, 2009 See this smiling face? Meet my goddaughter, Lara, who recently turned 12. We gifted her an Elf Island 'virtual world' membership for 'premium content' as part of her B-Day celebration. Why? 1.) It was one of the few things I KNEW she didn't have (living afar and gift-guessing is dicey) 2.) She's a VERY social only child who loves to chat and make new friends 3.) … [Read more...]

Filed Under: Branding & Consumerism, Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Product Placement, Shaping Youth Tagged With: AAP, ad free, ad-creep, arcade games, blurred boundaries, brand influence, branding, CCFC, commercialism, commercialism in hospitals, commercialism in schools, consumption, Critical-thinking-skills, Disney, doing good, Dora the Explorer, Eco-Childs-Play, Electronic Pacifier, Elf-Island, entertainment industry, follow the money, gaming, gaming addiction, Georgia, GoodQuests, Great Turtle Race, hospital influence, hospitals, Immersive Worlds, infant formula, institutional precedent, institutions, licensed cartoon characters, Liz and Craig Kronenberger, media-literacy, medical marketing, Nationwide Children's Hospital, NCH, OLPC, pediatrics, plant trees, Premium Content, pro-social, schools, subscriber model, video games, Virtual-Worlds, VMK, VW, Wyland

Therapeutic Impacts of Virtual Worlds: Using New Media Positively

May 5, 2009 by Amy Jussel 14 Comments

Aug. 8, 2016 Please pitch in to add your data/case studies from VR pain management to VR for psychiatric use and more... ...Currently working on an update about positive media innovation including tips/tactics for the "sandwich generation" of parents providing eldercare and am thrilled to see virtual reality being tested in senior living communities among startups like … [Read more...]

Filed Under: Branding & Consumerism, Emerging trends & STEM, Interactive Games, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Product Placement, Shaping Youth Tagged With: #digitalhealth, Andre Blackman, AT&T simulator, Cancer, disease, Embodied Labs, G4H, games for health, Gaming For Health, healing, health, Health 2.0, Health Further, healthcare, HopeLab, hospitals, humana, Kids, mental health, Nationwide Children's Hospital, pediatric, physical therapy, Pokemon Go public health, PTSD, ReMission, Rendever Health, schools, serious-games, stroke, technology, teens, therapeutic, Virtual-Worlds, VR eldercare, VR empathy training, VR simulations, youth