
July 22, 2019 As a former ad agency creative director, when I saw a bunch of Muppets trash-talking the Juul brand for an e-cigs PSA pitch I quickly went into “what the bleep” mode wondering how the … [Read more...]
July 22, 2019 As a former ad agency creative director, when I saw a bunch of Muppets trash-talking the Juul brand for an e-cigs PSA pitch I quickly went into “what the bleep” mode wondering how the … [Read more...]
June 19, 2019 As an ad industry creative director I’ve spent years using applied science to flip messages in healthier directions by tapping into the same tactics that marketers use to hook their … [Read more...]
Amy Jussel
@shapingyouth
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