Super Tool Lula

Toward The Stars: New Online Marketplace of Goods for Girls to Soar

November 19, 2012 by Amy Jussel 5 Comments

Nov. 20, 2012 “To the moon!” was once an iconic working class phrase that 50s TV star Jackie Gleason made famous in mock-threat to his sitcom wife Alice in The Honeymooners. He'd shake his fist, “why, … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: A Mighty Girl, Achilles Effect, Amy-Jussel, appearance, Black Friday, brain plasticity, Brave, change the channel of influence, Cinderella Ate My Daughter, curated kids toys, Cyber Monday, Geena Davis Institute, gender in media, Gender Portrayal, girl-empowerment, girlpower, healthier messages, in defense of girlhood, Ines Almeida, kids socioemotional health, Media-Kids, Monster High Dolls, neuroscience, New Moon Girls, No labels no limits, not about pink, PFZ Inc, PigTail Pals, pink and blue, Pink Think, Princess Free Zone, reach and teach, Redefine Girly, STEM programs for girls, stereotypes in toy aisle, Super Tool Lula, to the moon, to the stars, Toward the Stars, toys with positive values, USC Annenberg

Bratzillaz, Novi Stars, Monster High: Same Sexualized SnoreFest

July 12, 2012 by Amy Jussel

Update April 7, 2015 Toy Joy! New offerings upending the toy industry to send healthier cues to kids: Lottie Dolls, GoGoSportsGirls, and now this new Kickstarter, Ember World adventure dolls, … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: APA report early sexualization, Barbie, Be Bratz, big 6 media companies, Brattitude, Bratz, Bratzillaz, canted poses, Celebrity worship, coarse culture, cult of celebrity, Dr Jennifer Shewmaker, Etsy, girls self esteem, girls sports, girls-self-worth, Go Go Sports Girls, harm of early sexualization, illusion of choice, indie toys, Jodi Norgaard, lack of toy choice, Lego Friends, Little Bits, maker faire, Mattel, Mattel Monster High, MGA, MGA Entertainment, MGAE, Monster High, Monster High sexualization, Novi Stars, PigTail Pals, Pop-Culture, preteen-health, Reality TV, roominate, ScrapKins, sexist toys, sexualized dolls, Super Tool Lula, top 10 toy manufacturers, vamp tramp toys, who controls the media