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Using Media to Uplift and Inspire: When to Tune In, Not Out.

Dec. 20, 2011 True confessions, it’s been a heckuva challenging year, and it got me thinking about what different people do to bootstrap themselves out of adversity in its many forms whether it’s “first world” stress, third world crisis, health, home or holiday blues. I turned to our SY advisory board child development specialist, Dr. Robyn Silverman and pointed the ‘whatcha … [Read more...]

Glee Teen Sex: Facts & Opportunities Using CDC vs. Hollywood TV

Nov. 20, 2011 Truth is, Hollywood is lying about teen sex. Big time. New CDC research points to numbers that might as well frame Hollywood shows as a public health statistical version of ‘The Lying Game’ since TV consistently paints youth onto a recklessly bleak canvas of stereotyped imagery as impulsively hormonal lusty idiots …when the exact converse is true. Of those … [Read more...]

Kids Think A Blackberry Is A Device Not A Fruit? Eat Real.

 Oct 24, 2012 Food Day 2012! On Twitter, follow #FoodDayConf with great tips on label lingo, decoding kids aisle food claims. In honor of the day, I'm reprising "Food for Thought: Media to Digest for Healthier Kids" and inviting ALL to continue the conversation on Oct 30 in SF at the Fast Forward Health Film Fest chock full of Bay Area health innovation pros. I'll be there and … [Read more...]

American Teacher Film Premiere: Review, Media Roundup

Oct. 11, 2011 American Teacher premiered in San Francisco this week, and I found myself pre-qualifying industry colleagues to see who had a macro lens to cover the screening in my absence, with questions like: “Have you seen other ed policy films like The Cartel movie about corruption and misuse of funds in public education? Or Race to Nowhere about the testing frenzy and … [Read more...]

Storytelling Via Stickers: Girl-Caught Aims To Dial Down Disrespect

Sept. 22, 2011, Celebrating "Day of the Girl" Brands and broadcasters are always talking about “authentic engagement” and they’re about to get some. It all starts today, with New Moon Girls’ launch of Girl-Caught---an action, a site, and a sticker campaign that lets GIRLS literally adhere and stick to THEIR idea of what their image should be in media messaging... As we … [Read more...]