May 11, 2015 With superheroes crushing box office numbers with Hulk style force and toy merchandisers frantically scrambling to address market demand for sheroes deleted from mass media like an invisibly evil comic book spell, hashtags like #IncludeTheGirls are trumpeting a Herculean reminder that the new era of girls dubbed “Generation K” for Katniss will NOT be dissed and … [Read more...]
I Am Elemental: Superheroes Strike A Pitch Perfect Toy Tenor
Filed Under: Pro-Social & Positive Picks Tagged With: #KeepMeridaBrave, A Mighty Girl, Amy-Jussel, Brave, Comics, female superheroes, Gender neutral toys, girls empowerment, girls toys, healthy girls toys, healthy toys, I Am Elemental Toys, IAmElemental, Joan of Arc, Julie Kerwin, play with power, positive picks, prosocial toys, SEL, SheHeroes, sheroes, social emotional learning toys, superheroes, toy industry, Toys
Brave Girls Want: A Movement, Not a Moment.
Sept. 11, 2013 Grand Finale Tally for IndieGoGo campaign ended at 11:59PT: $26,673 Sept. 9, 2013 Today marks the triumph of a grassroots groundswell over colossal corporate branding, with the tipping point to “take back the media” coming from individuals, en masse! Tomorrow, the Brave Girls Invade Times Square campaign will be featured as the IndieGoGo crowdfunding … [Read more...]
Filed Under: Emerging trends & STEM Tagged With: #KeepMeridaBrave, adolescent body image, Amy Jussel Partner, Amy-Jussel, APA task force sexualization girls, BGW, brain plasticity, Bratzillaz, Brave, Brave director Brenda Chapman, Brave Girls Alliance, Brave Girls Invade Times Square, Brave Girls Want, Brenda Chapman, change the channel of influence, child development, Cinderella Ate My Daughter, Consumerism, consumption, corporate social responsibility, CSR, Disney, Disney-Princesses, diversity, gender equity, gender parity, girls leadership, hypersexualized, If you had the chance to change your fate, Ines Almeida, International Day of the Girl, Let Toys Be Toys, Media and Perception of Reality, media-literacy, Media-Makeovers, Melissa Wardy, merchandising, Merida makeover, Merida petition, Monster High, Packaging-Girlhood, parenting, Peggy Orenstein, PigTail Pals, preteen body image, Princess Free Zone, Princess Merida, Rebecca Hains, redefining girly, Sexualization, sexualized dolls, SheHeroes, So Sexy So Soon, stereotypes, That's Not Merida, Toward the Stars, toy industry