media mindfulness – Page 2

Mattel’s Manipulative Monster High Marketing Machine: Unkind.

June 15, 2012 by Amy Jussel

June 15, 2012 Last year when I wrote about Mattel’s vampy campy Monster High dolls I purposely didn’t even name their brand, hoping it would quietly fizzle and bury itself in the outcry of parents tired of sexploitation, sassy, rude, mean behavioral cues sent to kids, blatant consumerism and vapid values.When Mattel tried to backpedal from the toxic messages in their webisodes … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values Tagged With: anti-bullying, Bailey Shoemaker Richards, big media, brandwashed, brandwashing, Bratitude, Brattitude, Bratz, bullying, business ethics, Buyology, CCFC, childrens rights, Clawdeen, corporate accountability, corporate responsibility, crap detection 101, critical thinking, damaging toys, Daughters, Does Monster High Teach kindness?, Dr Jennifer Shewmaker, Emily-Anne Rigal, girls-self-worth, Goodwashing, halo effect, Hasbro, in-school marketing, kids media influence, Kind Campaign, Mattel, mean ghoul, mean girls, media mindfulness, media-literacy, Miss Representation, Monster High Dolls, Monster High's New Low, neuroscience of shopping, objectification, parenting girls, Peggy Orenstein, PigtailPals, preteen-health, preteen-self-esteem, Pro-social product placement, product propaganda, Pussycat Dolls, Sexed Up Toys, Sexualization, sexualized childhood, So Sexy So Soon, SPARK, spark change, spot the spin, targeting tweens, toxic cues to kids, tweens, unhealthy products, WalMart, worst toys

Graduation, Prom, Pressure, Stress? Keeping Up With The Joneses

June 1, 2012 by Amy Jussel 2 Comments

June 1, 2012 Personally, I don’t think 8th grade and ‘cocktail dress’ should be uttered in the same sentence, but alas, there are entire websites ratcheting up the ‘kids getting older younger’ (KGOY) effect of marketing mania turning ‘tweens’ into 8th grade glamorama Disney divas with little regard for kids’ socioemotional health and developmental milestones. As 8th grade … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Shaping Youth, Vapid Values Tagged With: 15 minutes of fame, 8th grade graduation, 8th grade proms, affluenza, age compression, bragging rights, Bucket List, Celebrity worship, commencement, creative asks to prom, cult of celebrity, culture of celebrification, Curse of the Good Girl, developmental milestones, faux intimacy, Generation Diva, grad night, graduation parties, graduation spending, Junior Prom, KGOY, Mamarazzi, media mindfulness, Media-Influence-Kids, milestone mythology, milestones, night to remember, parenting in a celebrity driven society, pomp and circumstance, Pop culture impact on kids, prom comes of age, Sexualization, socioemotional health, sparksummit, starstruck celebrification, virtual stage

Prom Spending Surges? Media Panics, Hype & Critical Thinking

May 19, 2012 by Amy Jussel 7 Comments

May 15, 2015 Update! Great then/now retrospective in the New York Times that spans proms over 60 years, all the way up to current "promposal" shenanigans, spending surges and social media selfies! Enjoy. May 24, 2012 UPDATE woohoo! Called it! Validation happy dance! Today Show notes HUGE Visa survey inaccuracies in this blurb-> "Prom Spending Myth" but no one is seeing it … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Sexualization & Body Image, Shaping Youth, Vapid Values, Viral & Buzz Media Tagged With: appearance cues, bodysnarking, Celebrity worship, deconstructing infographics, DoSomething Prom For All, financial education, financial literacy, frugal finds, Gen Y, Gender, gender and media portrayals, generation debt, GfK Roper OmniTel, hottie factor, Junior Prom, keeping up with the joneses, low income spending, lower the income higher the spending, media mindfulness, media-literacy, national average prom spending, oneupsmanship, Parenting-Teens, plastic, Pretty in Pink Prom, princess project, Prom Costs 2012, prom spending surges, Promzilla, Researching-the-researchers, Sexualization, Slash prom costs, tail wagging the dog, teens prom, Visa, Visa survey on prom costs, who wore it best

Miss Representation Sparks Change As a Film, As a Movement

February 4, 2012 by Amy Jussel 4 Comments

Ready for Feb 3, 2013? Miss Rep will be at it again. Here is the new list of 2013 Twitter handles for advertisers, just use the #NotBuyingIt hashtag on Twitter to make a social media statement and pushback against sexism in advertising. And this year, 2013, they have a free TOOLKIT to download created with Girls For A Change, complete with whys/hows for newbie … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: APA, APA task force sexualization girls, Aspiration gap, Christiane Amanpour, dads and daughters, Danica Patrick, depiction of females in media, Fantasy Football, females, football violence, Geena Davis Institute, gender equity, Gender Portrayal, girl-empowerment, girls-self-worth, hypersexual, Jackson Katz, Jennifer Siebel Newsom, Joe Kelly, Karen Dahl, Lego Friends, Media Education, media mindfulness, media visibility, Media-Influence-Kids, media-literacy, misrepresentation, Miss Representation, not buying it, objectification, Paley Center, Pan Am TV show, Reality Bites Back, role models kids, School Library Journal, sex objects, sexism, Sexualization, So Sexy So Soon, SPARK, spark change, SPARK! summit, Super Bowl, Super Bowl as Learning Opportunity, Superbowl 2012, Superbowl Sunday, toxic cues to kids, women's media center, You can't be what you can't see

The Supermodels, Then and Now + A Chat With Janet Lansbury

February 1, 2012 by Amy Jussel 3 Comments

Feb. 1, 2012 “25% of young women 18-34 would rather win America’s Next Top Model than the Nobel Peace Prize..." ..."And 23% would rather lose their ability to read than their figures” opens Lisa Bloom’s THINK: Straight Talk for Women to Stay Smart in a Dumbed Down World... I’ll be interviewing author Lisa Bloom of THINK later this month asking her about 'the other … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: About Face: The Supermodels Then and Now, ads of 70s and 80s, aging, America the Beautiful documentary, American Apparel, APA, beauty myth, Beauty Redefined, boycott, breast augmentation, Brooke Shields, Celebrity worship, change channel of influence, cover girl culture, Critical-thinking-skills, Dana Moe Halley, Dittos jeans, fame, fashion models, Fashionistas, generation of narcissists, GirlCaught, girls-self-worth, Herbal Essence ad, Janet Lansbury, Lisa Bloom, Mary-McDonough, media mindfulness, Media-Influence-Kids, media-literacy, modeling, objectification, Packaging-Girlhood, Pop culture impact on kids, preteen-self-esteem, price of beauty, sexism, Sexualization, Sexualization & Body Image, So Sexy So Soon, spark change, Sundance, supermodels, Take Back Beauty, teen modeling, Think: Straight Talk for Women, Ugly truth about beauty, Victoria's Secret Models, Vogue Cadeaux