“Brave Girls Want” Marissa Mayer to Lead, Not Follow

Aug. 22, 2013 Yahoo CEO Marissa Mayer has posed a vast public health problem in the latest edition of Vogue……Literally and figuratively.That can be a good thing if it helps ignite a media conversation on the saturation of sexualization in our culture that epitomizes the objectives of our movement at “Brave Girls Want” to take back media from depictions of women that have … [Read more...]

Beyond Merida: Toy Industry Complicity in Marketing Vapid Values

Update May 11, 2015 Could the caped crusader cavalry be coming in the form of sheroes and indie offerings like IAmElemental and Roominate and Lottie Dolls? Sure hope so! If you need a bit of joy juice, here's a glimpse of some positive progress with brands avenging gender stereotypes in the toy aisle. And here's an overview of 'where we are now'...Two short videos I created for … [Read more...]

Ground Hog Day: Super Bowl Sexism Keeps Popping Up

Feb 2, 2013 It's Ground Hog Day and as reliable as Punxsutawney Phil, parents and pundits await to see what shadows will be cast on kids from the Super Bowl media hype blaring at surround sound decibel levels, even among those not remotely interested in 'the big game.' KJ Dell'Antonia, lead author of the NYTimes parenting blog the Motherlode does some hilarious pop culture … [Read more...]

Mattel’s Manipulative Monster High Marketing Machine: Unkind.

June 15, 2012 Last year when I wrote about Mattel’s vampy campy Monster High dolls I purposely didn’t even name their brand, hoping it would quietly fizzle and bury itself in the outcry of parents tired of sexploitation, sassy, rude, mean behavioral cues sent to kids, blatant consumerism and vapid values.When Mattel tried to backpedal from the toxic messages in their webisodes … [Read more...]

Boys, Body Image and Sexualization: An Equal Opportunity Destroyer

Aug. 8, 2016 Update More new research shows marketing is responsible for creating body image issues with boys, which I've written about here, and certainly here devoted to the impact of 'bigorexia' on children's health for a decade, so no surprise there. BBC News reports the survey was conducted by advertising think tank Credos...Ironically, this excellent NYT think piece … [Read more...]