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Ground Hog Day: Super Bowl Sexism Keeps Popping Up

February 2, 2013 by Amy Jussel Leave a Comment

Feb 2, 2013 It's Ground Hog Day and as reliable as Punxsutawney Phil, parents and pundits await to see what shadows will be cast on kids from the Super Bowl media hype blaring at surround sound decibel levels, even among those not remotely interested in 'the big game.' KJ Dell'Antonia, lead author of the NYTimes parenting blog the Motherlode does some hilarious pop culture … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: 3 Percent Conference, Amy-Jussel, badvertising, children media violence, childrens advocacy, dads and daughters, Danica Patrick, Frank Baker, girls as boy toys, Girls for a Change, girls self esteem, girls-self-worth, Healthy media choices, Joe Kelly, kids and media, Kids-Advertising, KJ Dell'Antonia, media-literacy, Miss Rep, Miss Representation, not buying it, NYTimes Motherlode, Promoting Healthy Media Images, sexism, sexist commercials, Sexualization, Super Bowl 2013, Super Bowl XLVII, SuperBowlBingo, The DAD man, using superbowl ads in the classroom

Digital Detox, Blog Hiatus, and Fresh New Focus for 2013

January 18, 2013 by Amy Jussel Leave a Comment

Jan. 2013-Shaping Youth has taken a first ever, full month long blog hiatus until Feb. 1, 2013. You can follow our posts on Twitter in the interim while we unplug the blog to repower the system with fresh approaches to timely topics you care about concerning media and marketing's impact on kids. Media management and recapturing focus has been challenging for many of us in … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Mobile Media, Apps & Gaming, Nutrition & Wellness, Shaping Youth Tagged With: Alone Together, attention economy, connected learning, digital deluge, Digital Detox, Digital Vertigo, emotional wellness, FOMO, Generation-Digital, information overload, kids-media, Media management, MLK, MLK Day of Service, multitasking, Screen Free Week, social-media, unplug

A Mighty Girl: Healthier Media Messaging, One Click Convenience

December 10, 2012 by Amy Jussel Leave a Comment

April 11, 2013 Update: Check out A Mighty Girl pics for Environmental Books and movies for green kidlit and Earth Day 2013! Dec. 10, 2012 What to my wondering eyes should appear, but a miniature “Hey!” and some REAL Christmas cheer! A Mighty Girl holiday story: I’ve written about rampant sexualization and gendered absurdity narrowing choices in the toy aisle many times … [Read more...]

Filed Under: EcoKids-Environment, Emerging trends & STEM, Marketing Shaping Youth, Media Literacy, People Shaping Youth, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: A Mighty Girl, Amy-Jussel, antidote to sexualization, Brave, Carolyn Danckaert, Early-Sexualization, encouraging STEM, Geena Davis Institute, Gender, gender and media portrayals, gender literacy, girl-empowerment, girlpower, girls leadership, girls-self-worth, graphic novels, healthy choices, healthy girls toys, healthy media, media-literacy, Monster High, multicultural kids books, Packaging-Girlhood, Peggy Orenstein, pink and blue, positive messages about girls, positive role models for girls, Shero, sheroes, STEM for girls, strong female characters, SuperGirl, supershero, top books on bullying prevention for girls, Ultimate guide to the independent princess, winx, women and girls lead

Toward The Stars: New Online Marketplace of Goods for Girls to Soar

November 19, 2012 by Amy Jussel 5 Comments

Nov. 20, 2012 “To the moon!” was once an iconic working class phrase that 50s TV star Jackie Gleason made famous in mock-threat to his sitcom wife Alice in The Honeymooners. He'd shake his fist, “why, I oughta…kapow!” Nowadays, media like that would be rightfully trounced and denounced by domestic violence prevention and girl advocates across the board, as we instill … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: A Mighty Girl, Achilles Effect, Amy-Jussel, appearance, Black Friday, brain plasticity, Brave, change the channel of influence, Cinderella Ate My Daughter, curated kids toys, Cyber Monday, Geena Davis Institute, gender in media, Gender Portrayal, girl-empowerment, girlpower, healthier messages, in defense of girlhood, Ines Almeida, kids socioemotional health, Media-Kids, Monster High Dolls, neuroscience, New Moon Girls, No labels no limits, not about pink, PFZ Inc, PigTail Pals, pink and blue, Pink Think, Princess Free Zone, reach and teach, Redefine Girly, STEM programs for girls, stereotypes in toy aisle, Super Tool Lula, to the moon, to the stars, Toward the Stars, toys with positive values, USC Annenberg

Who Won the Debate? Kids’ Focus on Appearance Mirrors Our Country

October 4, 2012 by Amy Jussel 2 Comments

Oct. 4, 2012 Ask any kindergartener to assess the debates last night and you’d probably hear simple reactions like: “He smiles more” or “He looks nicer” or “He looks like he didn’t study”…and frankly, they wouldn’t be too far off the national polls, from a stagecrafting and telegenic reverb perspective. Of course, if you focus on content, Romney would quickly lose the … [Read more...]