March 29, 2012 Good luck to our friends "The Shop Girls" the only all-girls teen team at the Shell Eco-Marathon in Houston this weekend, and congratulations on today's public radio interview, "Cars Built By Kids Show Future to Better Gas Mileage" (you GO, girls!) Shaping Youth is proud to be a Science, Technology, Engineering, and Math (STEM) sponsor again this year, and … [Read more...]
How to Drive STEM Careers By Making Math Relevant and Fun!
The Berenstain Bears Legacy Lives On Through Sons Mike and Leo
Feb. 27, 2012 Upon hearing of Berenstain Bears’ co-founder Jan Berenstain’s passing at 88 this past Friday, I’d like to send deepest condolences to the family, especially sons Mike (illustrator) and Leo (business) who continue to uphold the stories and standards of their parents’ gentle parables after 50 years and over 300 books of "kidlit" entertainment. To honor Jan’s … [Read more...]
Storytelling Via Stickers: Girl-Caught Aims To Dial Down Disrespect
Sept. 22, 2011, Celebrating "Day of the Girl" Brands and broadcasters are always talking about “authentic engagement” and they’re about to get some. It all starts today, with New Moon Girls’ launch of Girl-Caught---an action, a site, and a sticker campaign that lets GIRLS literally adhere and stick to THEIR idea of what their image should be in media messaging... As we … [Read more...]
Dear Media: Please Change Your Channel of Influence
Sept 12, 2011 After the ludicrous JCPenney toxic tee-shirt with a wink and nod to academic underachievement "I'm Too Pretty For Math, So My Brother Has To Do It For Me" and the fabulous rapid-reply from Pigtail Pals, Redefining Girly producing a proud and positive tee in response, "Pretty's Got Nothing to Do With It" it makes me wonder why media continues to cover the problems … [Read more...]
Meetup.com: Bringing Communities Together Post 9-11
9-11-11 On this decade anniversary of a horrific worldchanging event, with media spinning stories of heroes, hearts and homelands forever impacted, I’m turning to the positive births of OFFLINE community building that arose after 9/11.Scott Heiferman, Founder and CEO of Meetup.com, the world's largest network of local groups, inspires us all with spirited zeal of how his … [Read more...]