Packaging-Girlhood – Page 7

Shaping Youth Honors Girls Rights Week May 3-7

May 3, 2010 by Amy Jussel 7 Comments

May 3, 2010 In honor of Girls Rights Week, advocating for positive change in the world, I’m going to run a week long series of “all things girl” to show how media and marketing can HELP rather than hinder healthy development. What IS Girls Rights Week? Another ‘Hallmark holiday’ you ask? Not by a long shot... As one who changed radio channels four times on the way to … [Read more...]

Filed Under: Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Nutrition & Wellness, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity Tagged With: advocates, Amy-Jussel, APA sexualization study, beauty myth, Chicago Trib, Claire-Mysko, Deborah Reber, Deesha Philyaw, Dove, Empowering girls, exploitation, fem, females, femme, Gender, Girl Child Press, girl revolution, girlpower gone wrong, girls, Girls for a Change, girls inc., girls rights, Girls' Rights Week, Growing Up Girl, HGHW, Jess Weiner, kidlit, Kids, Lyn Mikel-Brown, media-literacy, New-Moon-Girl-Media, Packaging-Girlhood, preteens, Respect Rx, self-esteem, self-worth, Sexualization, Smart Girls Know, Space+Station-Discovery+Shuttle-Two+Female+Commanders+i, STEM, teens, true child, Women2Follow, worldchanging, youth

Commodification of Kids: The Backlash Has Begun

April 16, 2010 by Amy Jussel 17 Comments

April 16, 2010 About a year ago, TruthOut featured a poignant article called "Commodifying Kids, The Forgotten Crisis" by academic Henry A. Giroux, and though I read it with lots of head bobbing agreement on the tipping point of toxicity, I have to strongly DISagree with the "forgotten" notion. This issue is not the LEAST bit forgotten...it's on fire, baby and it's gaining … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Counter-marketing, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth Tagged With: Adproofing, America the Beautiful movie, Amy-Jussel, APA, buffed boy, Candies, CCFC, childhood, Childhood Matters, coarseness, commodification, Consuming kids, consumption, corporate accountability, Counter-marketing, crass, CSR, digital-ads, Dr. Robyn, ethics, exploitation, Forgotten crisis, FTC, harm, Healthy media choices, Henry Giroux, HGHW, hottie factor, I'm not a prude but, Jess Weiner, KGOY, meat marketing, Media circus, media influence, media-literacy, Oakland schools, Packaging-Boyhood, Packaging-Girlhood, padded bikinis, PEM, PigTail Pals, Pop-Culture, Rachel Simmons, Sexualization, So Sexy So Soon, The Consumerist, The Fat Trap, thinspiration, thongs, true child, TruthOut, tweens

Bottom Feeders Like American Apparel Need Whacked in the Assets

February 2, 2010 by Amy Jussel 29 Comments

Feb. 9, 2010 Update: Almost 1000 signatures already & expanding global on ipetitions now! Join in! Orig article 2-2-10: "Confident about the junk in your trunk? Show us your assets! Post a photo of your booty's best side for judgment,” invites American Apparel in their latest sexist slop. Yep, they've launched their new ad campaign to “search for the best bottom in … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Product Placement, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Vapid Values, Viral & Buzz Media Tagged With: A&F, About-Face, Actionists, activists, adolescents, advocacy, American Apparel, Amy-Jussel, anti-porn, APA, APA task force sexualization girls, appearance cues, body-positive, boy toys, boycott, branding-youth, cause marketing, Childhood Matters, cultures of dignity, Dads, Daughters, demeaning, Dora, empowerment, Etsy, exploitation, females, feminist, girl revolution, girlcott, Girlcotts, girlpower, growing girls with purpose, harassment, Hardy Girls Healthy Women, HGHW, iPetitions, Live Nation, lyn mikel, mom bloggers, New-Moon-Girl-Media, one angry girl, Packaging-Girlhood, petition, PigTail Pals, porn influence on kids, preteen-health, REVERB, SAHM, self-objectify, sexist slop, sexploitation, sexting, sexting prosecution, sexuality, Sexualization, stay at home dads, t-shirts, Targeting Kids, Tee shirts, teens, tees, thongs, toxic ads, toxic waste, undermining parents, underwear, violence, women

The Perfect Gift for a Man: Reinventing Manhood (Book)

December 9, 2009 by Amy Jussel 12 Comments

Dec. 9, 2009 And now for the GOOD news! Yesterday for I wrote about ‘boys being turned into monsters’ with toxic marketing proliferation about what it means to be masculine, rolling out narrowcast perceptions and gender roles thinner than a crepe. Today, meet 30 men who donated their stories, time and talent to author The Perfect Gift for a Man: 30 stories about reinventing … [Read more...]

Filed Under: Branding & Consumerism, Emerging trends & STEM, Growing up too soon, Marketing Shaping Youth, Media Literacy, Positive Picks, Pro-Social & Positive Picks, Sexualization & Body Image, Shaping Youth, Stereotypes & Diversity, Viral & Buzz Media Tagged With: ActNow, AOC, AOC1, AOC2, AOC3, APA, Australia, becoming a man, book giveaway, boys, boys to men, Buffed-Boys, change agents, collaborative book, courageous men, depression, Derrick Kikuchi, Drew McClellan, Gavin Heaton, Gender, GIJoe, humanity, identity, Inspire Foundation, male heroes, male stereotypes, males, manhood, manhood for amateurs, ManWeek, masculinity, Media stereotypes, men, men and media, monster, Muscle-Men, Packaging-Boyhood, Packaging-Girlhood, peace, reach and teach, Reach Out, reinvention, Ron Mattocks, self-worth, Servant of Chaos, slackers, social-media, suicide, suicide prevention, superheroes, teens, The Age of Conversation, The Good Men Project, The Perfect Gift for a Man, Tikkun Daily, toxic cues to kids, warrior men

Turning Boys Into Monsters: Energy Drink Leaves A Foul Taste (Again)

December 8, 2009 by Amy Jussel 26 Comments

Dec. 8, 2009 It’s Tuesday, time for our weekly “Packaging Boyhood” focus, so what better time than the holiday season to sound the 'red' siren on the 'green' brand that tween and teen boys are sucking up to...Monster energy drink. With everything from motocross and macho madness to the thumping, screaming, ‘over the top’ rebel yell, Monster ‘packs a vicious punch’ by … [Read more...]

Filed Under: Advertising, Branding & Consumerism, Consumerism, Damaging Drek, Emerging trends & STEM, Growing up too soon, Interactive Games, Marketing Shaping Youth, Media Literacy, Misogyny & Racism, Mobile Media, Apps & Gaming, Nutrition & Wellness, Product Placement, Sexualization & Body Image, Stereotypes & Diversity, Vapid Values Tagged With: alcohol, alcopops, behavior, BJ-Fogg, boys, Burger King, caffeine, Camel Orbs, cardiac, childrens health, cocktail, energy fiend, energy shots, energy-drinks, jolt and crash, kids nutrition, Lyn Mikel-Brown, macho, manhood, Mark Tappan, market confusion, marketing, masculinity, monster, monster hitman, objectification, Packaging-Boyhood, Packaging-Girlhood, paid to party, persuasion, pink cigarettes, preteen-health, Red Bull, RockStar, Sharon Lamb, shooters, sodium, squarebutts, sugary sodas, taurine, teens, thinspiration, toxic cues, toxic cues to kids, violence, wellness, Xtreme